Best Sellers

Save 40% As Seen on TV

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!
$36.00 $21.60 ( 40 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Join the Waitlist Save 63%

Holiday Baked Starter Kit (3PC)

Includes FREE foundation and Kabuki Brush!
$99.00 $63.00 ( 36 % Off) $168.00 VALUE
Select Foundation Shade Porcelainpale skin with rosy undertones Fairfair skin with neutral undertones Lightlight skin with golden undertones Mediummedium skin with neutral undertones Golden Mediummedium skin with olive undertones Sanddeep olive skin with golden undertones Tanmedium deep skin with a neutral undertone Deepdeep skin with golden undertones Toffeevery deep skin with neutral undertones
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Save 63% Best Seller

Baked Starter Kit (3PC)

Includes Foundation & Brush
$99.00 $63.00 ( 36 % Off) $170.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 57% Best Seller

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation, Blush, Highlighter & Kabuki Brush
$76.00 $48.00 ( 36 % Off) $112.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 56% Holiday

Face It All 2PC Face Brush Set

$32.00 $19.00 ( 40 % Off) $43.00 VALUE
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Save 61% Best Seller

Cult Classics Full Face Kit (6 PC)

Includes: Foundation, Primer, Blush, Lipstick, Highlighter & Kabuki Brush
$110.00 $66.00 ( 40 % Off) $169.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Best Seller

Spackle Skin Perfecting Primers

Let our first-in-the-game makeup primers create your perfect base.
$36.00 $21.60 ( 40 % Off)
Select Shade Hydrate for dry skin Original Clear for normal skin Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Diamond subtle glow Brighten-n-Blur for oily skin
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Save 40% Best Seller

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$36.00 $21.60 ( 40 % Off)
Select Foundation Shade Porcelain fair pale with peachy pink undertones Fair fair beige with warm yellow undertones Light light beige with warm yellow undertones Medium medium neutral beige with soft peachy undertones Golden Medium medium golden with warm peachy undertones Sand medium dark with olive undertones Tanmedium dark with warm golden undertones Deep dark with rich golden undertones Toffee very deep skin with neutral undertones
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Join the Waitlist Save 62%

Baked Starter Kit 2.0: Italian Getaway (4PC)

Includes foundation, the best of baked makeup + two professional brushes
$109.00 $69.00 ( 36 % Off) $182.00 VALUE
Select Foundation Shade Porcelainpale skin with rosy undertones Fairfair skin with neutral undertones Lightlight skin with golden undertones Mediummedium skin with neutral undertones Golden Mediummedium skin with olive undertones Sanddeep olive skin with golden undertones Tanmedium deep skin with a neutral undertone Deepdeep skin with golden undertones Toffeevery deep skin with neutral undertones
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Join the Waitlist Save 62%

Best of the Best Baked Palette Tuscan Dreams

Simply the best!
$69.00 $41.40 ( 40 % Off) $110.00 VALUE
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Best Seller

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.
$30.00 $18.00 ( 40 % Off)
Select Blush Shade Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Ethereal Rose (Natural Finish) lavender & soft pink Sunswept (Satin Finish) bronze, copper & pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Tropic Hues (Satin Finish) coral, gold & pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Sunlit Rose (Satin Finish) gold & cool pink Summer Orchid (Natural Finish) bright pink, raspberry & champagne Coral Cove (Natural Finish) warm pink, peach & champagne Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige Tropical Peach (Matte Finish) peach, raspberry & classic rose Beachy Horizon (Matte Finish) bronze, coral & pink Apricot Berry (Satin Finish) champagne, bronze & berry pink Rosé All Day (Natural Finish)dusty rose, raspberry & pink
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Best Seller

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.
$21.00 $12.60 ( 40 % Off)
Select Shade NEW! Cocoa Motion light caramel NEW! Whatta Melon bright pink NEW! Very Black Cherry berry brown Sheerly Amazing sheer neutral Just Peachy peach pink A Latte Loverosy brown Figger Than Life berry pink Jammin' plum berry Brick House red berry Terracotta Go dusty red In the Buff neutral pink
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Save 40% Best Seller

Baked Balance-n-Glow Color Correcting Foundation

Your favorite foundation, now with a touch of radiance.
$36.00 $21.60 ( 40 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Lightlight skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sanddeep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Bliss x LG The Essentials Kit
Save 35% Best Seller

The Essentials Kit

Three full-sized products to start your new skincare journey!
$54.00 $40.50 ( 25 % Off) $62.00 VALUE
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Save 63% Best Seller

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows
$69.00 $41.40 ( 40 % Off) $112.00 VALUE
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Best Seller

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!
$22.00 $13.20 ( 40 % Off)
Select Shade Deep Black Kohl dark black Soft Black Kohllight black Dark Brown Kohlrich brown Smoky Taupe Kohl smoky neutral brown Deep Charcoal Kohl dark gray Smoky Amethyst Kohl smoky purple Smoky Quartz Kohl smoky brown Antique Bronze Kohl golden brown Royal Quartz Kohl chestnut brown Midnight Blue Kohldeep blue Soft Slate Kohl classic taupe Khaki Kohl light brown Smoky Plum Kohlsmoky deep mauve Bronzed Berry Kohl golden berry Clove Kohl pale gold Toasted Kohl champagne bronze
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Save 69% Holiday

All Day Eye Kit (5 PC)

Get expert application with this brush set + baked eyeshadow kit!
$39.00 $29.00 ( 25 % Off) $93.00 VALUE
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Best Seller

Retractable Airbrush Kabuki Brush

Get seamless coverage with our expert makeup brush.
$22.00 $13.20 ( 40 % Off)
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Save 70% Holiday

RSVP Yes! Full Face Kit (4 PC)

Everything you need for a party-ready makeup look
$99.00 $59.00 ( 40 % Off) $198.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Best Seller

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.
$26.00 $15.60 ( 40 % Off)
Select Shade Porcelainpale to fair skin tones Fair fair skin tones Lightlight to medium skin tones Medium medium skin tones Golden Medium medium to golden skin tones Tan tan to deep skin tones Deep deep skin tones
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Save 55% Best Seller

Love Your Lips Duo

Includes: Lipstick & Lip Liner
$18.00 - $20.00 $40.00 VALUE
Select Lip Shade Cocoa Motion & Sassy Spicea combination of neutral browns Just Peachy & Major Mauve a combination of mauve & peach-pink Sheerly Amazing & Nice Neutral a combination of neutral pink & sheer A Latte Love & Sassy Spicea combination of neutral & rosy-brown Terracotta Go & Happy Hazelnut a combination of flattering neutrals Whatta Melon & Ritzy Red a combination of pink & classic red Very Black Cherry & Major Mauve a combination of berry brown & mauve Brick House & Ritzy Red a combination of rich reds Jammin' & Beautiful Berry a combination of rich berries In the Buff & Purely Pinka combination of dusty & neutral pink Figger Than Life & Radiant Rose a combination of rosy pinks
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Save 57% Best Seller

Mature Skin Must-Haves (6 PC)

Includes your skincare essentials + the best of baked makeup!
$150.00 $99.00 ( 34 % Off) $232.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Best Seller

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.
$22.00 $13.20 ( 40 % Off)
Select Shade Blackbird classic black After Midnight dark gray Brown Eyed Girl dark brown Brown Sugar medium brown Graphite charcoal gray Indigo Night deep navy Deep Purple rich purple Beige to Beige brightening beige
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Best Seller

Brush Bestsellers

Shop our collection of brushes: Kabuki Brush, Foundation Brush, & more!
$7.20 - $14.40
Select Shade Dual-Ended Blush-n-Bronzer Brush sculpts and blends Foundation Brush buff and blends liquid or cream foundations Full Face Powder Brush hugs shape of your face, blends powders Retractable Angled Kabuki Brush buff and blends powders and creams Retractable Airbrush Kabuki Brush buff and blends powders for light-full coverage Angled Blush Brush sculpts cheekbones Classic Bronzer Brush sculpts and defines Dual-Ended Setting Powder Brush layer powders All-Over Eyeshadow Brush maximum eyeshadow color pay-off Dual-Ended Concealer-n-Foundation Brush blends liquid or powder
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Save 45% Best Seller

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation & Kabuki Brush
$48.00 $32.00 ( 33 % Off) $58.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Rest Assured Brightening Vitamin C Eye Cream
Save 52% Best Seller

Rest Assured Brightening Vitamin C Eye Cream

Brightens and soothes dark under eye circles!
$25.00 $11.99 ( 52 % Off)
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Save 67% Holiday

The Delectables 14 Multi-Finish Baked Eyeshadows, Classy Cafe

Simple, yet stunning!
$25.00 $15.00 ( 40 % Off) $45.00 VALUE
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Frequently
Asked Questions

What are your top bestsellers?

Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!

What products are best for everyday makeup?

Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our 3PC Face the Day Kit, which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our 4PC Daily Routine Kit is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our 6PC Cult Classics Kit, which includes everything you need for a complete makeup look.

What is baked makeup?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

Recently viewed

Why do we call these the best of our best? Simple: these are the top selling Laura Geller beauty products our devoted Geller gal fanbase just can’t get enough of. Here you can find the tried-and-true favorites with more than 20 years of makeup artist approval. Try out iconic beauty products like our Spackle Skin Perfecting Primer, one of the first clear primers on the market! Can’t decide where to start? Go for some of our curated beauty gift sets like our celebrity-approved Cult Classics Kit or the easy-to-use Daily Routine Kit with everything you need to create a fast makeup look. Get colorful too with iconic makeup favorites like Laura’s Jelly Balm hydrating lipsticks or the long-lasting INKcredible Waterproof Eyeliners with a built-in makeup pencil sharpener.