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Tired of Liquid Foundations That Cake & Crease in Fine Lines? Us Too.
It's time to try baked makeup instead. Meet
Baked Balance-n-Brighten Foundation, our smooth, breathable foundation made for mature skin.
Over 12 Million Sold
(40.373)
Baked Balance-n-Brighten Color Correcting Foundation
Don’t miss out! 30,109 purchased this week
(40,373)
Baked Balance-n-Brighten Color Correcting Foundation
Don’t miss out! 30,109 purchased this week
$36.00
$19.80
Select Foundation Shade
Pale skin with rosy undertones
Select Shade
Pale skin with rosy undertones
Fair skin with neutral undertones
Light skin with golden undertones
Medium skin with neutral undertones
Medium skin with olive undertones
Deep olive skin with golden undertones
Medium deep skin with a neutral undertone
Deep skin with golden undertones
Pale skin with rosy undertones
Pale skin with rosy undertones
Select Shade
Pale skin with rosy undertones
Select Foundation Shade
$36.00
$19.80
Risk-Free Shopping: Free 30-Day Returns
Order NOW for delivery between Apr 15th - Apr 17th
For All Skin Types
Why You'll Love It
Adjusts to Match Skin
Natural Finish
Made for all Skin Types
Great for Sallow Skin
Weightless Feel
Light-Med Coverage
Award-Winning
Handmade in Italy
FAQs
How do I find the right shade?
Take our Shade Finder quiz to help find the foundation shade closest to your skin tone — and see it on other Geller gals with skin like yours!
Remember: Our marbleized baked foundation contains multiple color-correcting shades that will self-adjust to your skin tone as you blend. Whether you choose a shade slightly lighter or darker, most will find the match still works for you.
You may also find you need a different shade depending on the season! Laura Geller herself wears anything from Light to Golden Medium depending on how tan she is during the summer. If you think you may be between shades, you may wish to try one as a “summer” shade and one as a “winter” shade.
Is this a full-coverage foundation?
No, this foundation provides light to medium coverage, which means your skin shines through. However, it is buildable and can be layered to reach medium coverage. If you’re looking for full coverage, try our Double Take Baked Full Coverage Foundation.
How do i apply it?
For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward.
For MEDIUM coverage, use a denser brush, or the Retractable Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin. (Check out our application video!)
Will this cake on my skin?
Never. Our baked foundations aren’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder foundations). This formula won’t settle into fine lines and will leave your skin looking fresh.
Which baked foundation is right for me?
Balance-n-Brighten: light to medium coverage with a natural finish
Balance-n-Glow: light to medium coverage with a satin finish
Double Take: full coverage with a matte finish
Does this product include a brush?
No, but this foundation pairs perfectly with our Retractable Kabuki Brush!
What is your return policy?
We want you to try your Laura Geller products and fall in love with them. If you're not happy with your purchase, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.
Shade Matching Is A Breeze
Our baked foundations self-adjust with color-correcting shades to match your skin tone. Whether you choose a shade slightly lighter or darker, it will still work for you.
Love It or return it free
Over 20,000 five star reviews mean we’re confident you’ll love Baked Balance-n-Brighten. But if you don’t? Send it back within 30 days and get a full refund.
Why Baked is Better
Unlike heavy liquid foundations, baked foundations are made for the skin you're in now.
Baked Foundation
Accepted by National Rosacea Society
Safe for rosacea
Made for over-40 skin
Formulated for over-40 skin
Light & breathable
Lightweight & breathable
Won't cake or crease
Won't cake in fine lines & wrinkles
VS
Liquid Foundation
Ingredients that irritate rosacea
Exacerbates rosacea
Formulated & tested on younger skin
Made for younger skin
Cakes in fine lines & wrinkles
Cakes & creases
Can accentuate redness
Accentuates redness
Experience Lightweight, Crease-Free Perfection
Softens the look of fine lines and wrinkles
Brightens dark spots and circles
Minimizes the look of pores for a smoother finish
Experience Lightweight, Crease-Free Perfection
We understand mature skin, and that's why we created a foundation that delivers the perfect blend of coverage, comfort, and care.
Dermatologist-Tested for Sensitive Skin
Approved for use on sensitive skin, including conditions like rosacea and psoriasis, ensuring gentle care.
Natural, Radiant Finish
Makes dull skin look brighter and more even, with a natural finish that looks like your skin at its very best
Long-Lasting, All-Day Wear
Stays flawless and fresh from morning to night without touch-ups, providing worry-free coverage.
(40.373)
Baked Balance-n-Brighten Color Correcting Foundation
Don’t miss out! 30,109 purchased this week
-min.jpeg)
(40,373)
Baked Balance-n-Brighten Color Correcting Foundation
Don’t miss out! 30,109 purchased this week
Select Foundation Shade
Pale skin with rosy undertones
Select Shade
Pale skin with rosy undertones
Fair skin with neutral undertones
Light skin with golden undertones
Medium skin with neutral undertones
Medium skin with olive undertones
Deep olive skin with golden undertones
Medium deep skin with a neutral undertone
Deep skin with golden undertones
Pale skin with rosy undertones
Risk-Free Shopping: Free 30-Day Returns
Order NOW for delivery between Apr 15th - Apr 17th
For All Skin Types
Why You'll Love It
Adjusts to Match Skin
Natural Finish
Made for all Skin Types
Great for Sallow Skin
Weightless Feel
Light-Med Coverage
Award-Winning
Handmade in Italy
FAQs
How do I find the right shade?
Take our Shade Finder quiz to help find the foundation shade closest to your skin tone — and see it on other Geller gals with skin like yours!
Remember: Our marbleized baked foundation contains multiple color-correcting shades that will self-adjust to your skin tone as you blend. Whether you choose a shade slightly lighter or darker, most will find the match still works for you.
You may also find you need a different shade depending on the season! Laura Geller herself wears anything from Light to Golden Medium depending on how tan she is during the summer. If you think you may be between shades, you may wish to try one as a “summer” shade and one as a “winter” shade.
Is this a full-coverage foundation?
No, this foundation provides light to medium coverage, which means your skin shines through. However, it is buildable and can be layered to reach medium coverage. If you’re looking for full coverage, try our Double Take Baked Full Coverage Foundation.
How do i apply it?
For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward.
For MEDIUM coverage, use a denser brush, or the Retractable Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin. (Check out our application video!)
Will this cake on my skin?
Never. Our baked foundations aren’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder foundations). This formula won’t settle into fine lines and will leave your skin looking fresh.
Which baked foundation is right for me?
Balance-n-Brighten: light to medium coverage with a natural finish
Balance-n-Glow: light to medium coverage with a satin finish
Double Take: full coverage with a matte finish
Does this product include a brush?
No, but this foundation pairs perfectly with our Retractable Kabuki Brush!
What is your return policy?
We want you to try your Laura Geller products and fall in love with them. If you're not happy with your purchase, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.
The Best Rosacea Makeup for Mature Skin
"No matter who you are or what age you are, if you come to baked makeup, you won't need to use any other kind of product because this is foolproof!"
"No matter who you are or what age you are, if you come to baked makeup, you won't need to use any other kind of product because this is foolproof!"
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