Best Sellers

Save 63% Best Seller

3.9

Rated 3.9 out of 5 stars

6,486

Cult Classics Full Face Kit (6 PC)

Includes: Foundation, Primer, Blush, Lipstick, Highlighter & Kabuki Brush

$110.00 $66.00 ( 40 % Off) $178.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 59% Award Winning*

3.9

Rated 3.9 out of 5 stars

8,381

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation, Blush, Highlighter & Kabuki Brush

$118.00 $48.00 ( 59 % Off) $118.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Baked Balance-n-Brighten Color Correcting Foundation Soldier

Baked Balance-n-Brighten Color Correcting Foundation Shade On Model Grid

Award Winning* #1 Seller

3.8

Rated 3.8 out of 5 stars

43,788

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!

$38.00 $22.80 ( 40 % Off)

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 68% Award Winning*

4.4

Rated 4.4 out of 5 stars

4,295

The Complete Baked Starter Kit

Includes: Best of the Best Palette, Foundation, 5 Brushes, & Bag

$159.00 $96.00 ( 39 % Off) $299.00 VALUE

Select Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 64% Award Winning*

4.0

Rated 4.0 out of 5 stars

10,475

Baked Starter Kit (3PC)

Includes: Best of the Best Palette, Foundation & Brush

$99.00 $63.00 ( 36 % Off) $174.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 57% Award Winning*

3.8

Rated 3.8 out of 5 stars

2,633

Makeup Made Simple Kit (3PC)

Includes: Foundation, Primer & Kabuki Brush

$59.00 $42.00 ( 28 % Off) $98.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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4.4

Rated 4.4 out of 5 stars

4,558

Mature Skin Must-Haves (6 PC)

Includes: Best of the Best Palette, Foundation, Brush, Cleanser, Moisturizer & Eye Cream

$150.00 $99.00 ( 34 % Off) $240.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 44% Best Seller

4.4

Rated 4.4 out of 5 stars

186

The Essentials Kit

Includes: Cleanser, Moisturizer & Eye Cream

$54.00 $38.00 ( 29 % Off) $68.00 VALUE

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Save 56% Award Winning*

4.3

Rated 4.3 out of 5 stars

4,212

Mature Skin Basics Kit (3 PC)

Includes: Foundation, Concealer, & Spackle Primer

$75.00 $45.00 ( 40 % Off) $102.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Award Winning*

3.9

Rated 3.9 out of 5 stars

5,254

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.

$38.00 $22.80 ( 40 % Off)

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Best Seller

4.6

Rated 4.6 out of 5 stars

284

Brush Bestsellers

Shop our collection of brushes: Kabuki Brush, Foundation Brush, & more!

$9.60 - $15.60

Select Shade Retractable Angled Kabuki Brush buff and blends powders and creams Retractable Airbrush Kabuki Brush buff and blends powders for light-full coverage Angled Blush Brush sculpts cheekbones All-Over Eyeshadow Brush maximum eyeshadow color pay-off Full Coverage Foundation Blending Brush Blush and Bronzer Brush sculpts and blends Full Face Powder Brush hugs shape of your face, blends powders Concealer and Foundation Brush blends liquid or powder Angled Precision Concealer Brush Foundation Brush buff and blends liquid or cream foundations Classic Bronzer Brushsculpts and defines Dual-Ended Setting Powder Brushlayer powders

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Spackle Skin Perfecting Primer Shade Range Image

Award Winning*

4.3

Rated 4.3 out of 5 stars

1,262

Spackle Skin Perfecting Primer

Let our first-in-the-game makeup primers create your perfect base.

$36.00 $21.60 ( 40 % Off)

Select Shade Hydrate for dry skin Original Clear for normal skin Diamond subtle glow Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Brighten-n-Blur for oily skin

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Best Seller

4.6

Rated 4.6 out of 5 stars

1,204

Retractable Airbrush Kabuki Brush

Get seamless coverage with our expert makeup brush.

$24.00 $14.40 ( 40 % Off)

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Award Winning*

4.4

Rated 4.4 out of 5 stars

7,673

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.

$32.00 $19.20 ( 40 % Off)

Select Blush Shade Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Tropic Hues (Satin Finish) coral, gold & pink Sunlit Rose (Satin Finish) gold & cool pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Summer Orchid (Natural Finish) bright pink, raspberry & champagne Apricot Berry (Satin Finish) champagne, bronze & berry pink Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige Tropical Peach (Matte Finish) Beachy Horizon (Matte Finish)bronze, coral & pink Rosé All Day (Natural Finish) dusty rose, raspberry & pink Ethereal Rose (Natural Finish) lavender & soft pink Sunswept (Satin Finish) bronze, copper & pink Coral Cove (Natural Finish) warm pink, peach & champagne

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The Best of the Best Baked Face Palette Soldier

The Best of the Best Baked Face Palette On Model Before and After Image

Award Winning*

4.4

Rated 4.4 out of 5 stars

4,134

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows

$69.00 $41.40 ( 40 % Off) $112.00 VALUE

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foundationals natural finish soldier image golden medium

Save 52% Award Winning*

3.7

Rated 3.7 out of 5 stars

4,500

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation & Kabuki Brush

$48.00 $30.00 ( 37 % Off) $62.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Best Seller

4.1

Rated 4.1 out of 5 stars

1,415

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.

$24.00 $14.40 ( 40 % Off)

Select Shade Blackbird classic black After Midnight dark gray Brown Eyed Girl dark brown Brown Sugar medium brown Graphite charcoal gray Indigo Night deep navy Deep Purple rich purple Beige to Beige brightening beige

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Save 52% Award Winning*

4.0

Rated 4.0 out of 5 stars

6,078

The Foundationals Kit - Satin Finish (2PC)

Includes: Foundation & Kabuki Brush

$48.00 $30.00 ( 37 % Off) $62.00 VALUE

Select Foundation Shade Porcelain (Balance-n-Glow) Fair (Balance-n-Glow) Light (Balance-n-Glow) Medium (Balance-n-Glow) Golden Medium (Balance-n-Glow) Sand (Balance-n-Glow) Tan (Balance-n-Glow) Deep (Balance-n-Glow) Toffee (Balance-n-Glow)

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4.3

Rated 4.3 out of 5 stars

2,458

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!

$24.00 $14.40 ( 40 % Off)

Select Shade Soft Black Kohl light black Dark Brown Kohl rich brown Deep Charcoal Kohl dark gray Smoky Quartz Kohl smoky brown Antique Bronze Kohl golden brown Royal Quartz Kohl chestnut brown Soft Slate Kohl classic taupe Smoky Plum Kohl smoky deep mauve Clove Kohl pale gold Toasted Kohl champagne bronze Deep Black Kohl dark black Smoky Taupe Kohlsmoky neutral brown Smoky Amethyst Kohlsmoky purple Khaki Kohllight brown Midnight Blue Kohldeep blue Bronzed Berry Kohlgolden berry

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Save 52% Award Winning*

4.7

Rated 4.7 out of 5 stars

Best of Blush Kit (2PC)

Includes Blush & Blush Brush

$39.00 $26.00 ( 33 % Off) $54.00 VALUE

Select Blush Shade Tropic Hues (Satin Finish) coral, gold & pink Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Ethereal Rose (Natural Finish) lavender & soft pink Apricot Berry (Satin Finish) champagne, bronze & berry pink Coral Cove (Natural Finish) warm pink, peach & champagne Sunswept (Satin Finish) bronze, copper & pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Sunlit Rose (Satin Finish) gold & cool pink

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4.0

Rated 4.0 out of 5 stars

5,858

Baked Balance-n-Glow Color Illuminating Foundation

Your favorite foundation, now with a touch of radiance.

$38.00 $22.80 ( 40 % Off)

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Best Seller

4.4

Rated 4.4 out of 5 stars

2,386

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.

$24.00 $14.40 ( 40 % Off)

Select Shade Just Peachy peach pink In the Buff neutral pink A Latte Love rosy brown Sheerly Amazing sheer neutral Figger Than Life berry pink Very Black Cherry berry brown Jammin' plum berry Terracotta Go dusty rose Cocoa Motionlight caramel Whatta Melonbright pink Brick Housered berry

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4.2

Rated 4.2 out of 5 stars

1,916

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.

$28.00 $16.80 ( 40 % Off)

Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep

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Join the Waitlist Save 54%

3.8

Rated 3.8 out of 5 stars

1,615

Always There Lengthening Mascara Classic + Waterproof Duo

Includes: Lengthening & Waterproof Mascaras

$31.00 $22.00 ( 29 % Off) $48.00 VALUE

JOIN THE WAITLIST

Save 52% Award Winning*

3.9

Rated 3.9 out of 5 stars

5,334

The Foundationals Kit - Matte Finish (2PC)

Includes: Foundation & Kabuki Brush

$48.00 $30.00 ( 37 % Off) $62.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Bliss x LG Eye Do All Things Brightening Eye Gel

4.0

Rated 4.0 out of 5 stars

Eye Do All Things Brightening Eye Gel

Brighten up the look of tired eyes and dark circles

$24.00 $16.80 ( 30 % Off)

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Save 61% Award Winning*

4.3

Rated 4.3 out of 5 stars

7,623

The New Icons Kit (6 PC)

Includes: Foundation, Primer, Highlighter, Blush, Lipstick, & Kabuki Brush

$110.00 $69.00 ( 37 % Off) $176.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Save 52% Award Winning*

4.3

Rated 4.3 out of 5 stars

747

Home + Away Balance-n-Brighten Foundation Kit (2PC)

Includes: Full-Sized & Travel Foundation

$45.00 $30.00 ( 33 % Off) $62.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Tan Deep

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Join the Waitlist Save 50%

3.8

Rated 3.8 out of 5 stars

44,561

Better, Brighter Skin Kit (4PC)

Includes: Foundation, Brush, Serum & Moisturizer

$80.00 $59.00 ( 26 % Off) $118.00 VALUE

Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee

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Award Winning*

4.4

Rated 4.4 out of 5 stars

1,893

Baked Bronze-n-Brighten Multipurpose Bronzer

Always easy. Never orange.

$36.00 $21.60 ( 40 % Off)

Select Shade Fair (Natural Finish) porcelain to light skin tones Medium (Natural Finish) light to medium skin tones Deep (Natural Finish) medium to deep skin tones

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Frequently
Asked Questions

What are your top bestsellers?

Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!

What products are best for everyday makeup?

Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our 3PC Face the Day Kit, which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our 4PC Daily Routine Kit is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our 6PC Cult Classics Kit, which includes everything you need for a complete makeup look.

What is baked makeup?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.