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Baked Starter Kit Soldier Image
baked starter kit B&A
#1 Seller
4.0
Rated 4.0 out of 5 stars
10,674

Baked Starter Kit (3PC)

Includes: Best of the Best Palette, Foundation & Brush
$99.00 $63.00 ( 36 % Off) $174.00 VALUE
Select Foundation Shade Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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New

Baked to Go Balance-n-Glow Illuminating Foundation

Have glow, will travel.
$24.00
Select Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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#1 Seller
4.3
Rated 4.3 out of 5 stars
756

Home + Away Balance-n-Brighten Foundation Kit (2PC)

Includes: Full-Sized & Travel Foundation
$45.00 $30.00 ( 33 % Off) $62.00 VALUE
Select Foundation Shade Porcelain Fair Light Medium Golden Medium Tan Deep
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Save 85%
4.3
Rated 4.3 out of 5 stars
8

Eye Got This Holographic Foil Eye Masks

Dull puffy eyes? No more!
$3.00 - $15.00
Select Shade 1 Count 5 Count
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5.0
Rated 5.0 out of 5 stars
1

Brightening Sheet Mask

Take a hands-off approach to brightening
$4.00 $3.00 ( 25 % Off)
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Save 25%
5.0
Rated 5.0 out of 5 stars
3

Rose Gold Rescue Sensitive Skin Sheet Mask (1 ct)

Leaves sensitive skin soothed
$4.00 $3.00 ( 25 % Off)
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Frequently
Asked Questions

What are your top bestsellers?

Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!

How do I apply my new Laura Geller products?

Check out informational videos on each product page, with how-to videos straight from out founder herself!

What's Laura Geller Beauty's mission statement?

At Laura Geller, we're here to celebrate beauty at any age! All of our products are made for mature skin in mind, and designed to fit seamlessly into your lifestyle. Our products are designed with Laura's expertise in mind, and her easy application techniques that made her a success story on QVC are shared with you. We want to make it easy to create the classic, natural makeup looks our fans love!

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is baked makeup and how is it different?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

Recently viewed

From award-winning foundations to fan-favorite beauty essentials, Laura Geller is the ideal destination to find makeup for mature skin. Founded by our namesake veteran makeup artist, our iconic cosmetics help countless women put their best face forward with easy to use eyeliners, foolproof and flattering lip colors, as well as makeup value sets at prices you’re sure to love. Don’t miss our signature baked makeup, a selection of handcrafted cream to powder compacts and makeup palettes considered by our fans to be among the best makeup for aging skin. We even offer full coverage foundations that won’t cake, crease or settle into wrinkles.