All Products

Baked Balance-n-Brighten Color Correcting Foundation

The Foundationals Kit - Matte Finish (2PC)

Baked Starter Kit (3PC)

The 40+ Club Kit (4PC)

Daily Routine Full Coverage Kit

Cult Classics Full Face Kit (6 PC)

Best of the Best 2 PC Brush Set
It's a Pink Thing Marbleized Makeup Collection
The Kajal Collection 3PC Makeup Kit

Daily Routine: Natural Finish Full Face Kit (4 PC)

The Best of the Best Baked Face Palette

Double Take Baked Full Coverage Foundation
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Baked Balance-n-Glow Color Illuminating Foundation
The Under Cover Kit (2PC)
Jelly Balm Hydrating Lip Color

Kajal Longwear Eyeliner
The Ideal Fix Concealer
Bright Idea Brightening Vitamin C Serum

Better, Brighter Skin Kit (4PC)

The Foundationals Kit - Natural Finish (2PC)
Face it All 2PC Brush Set

Baked Blush-n-Brighten Marbleized Blush

Spackle Skin Perfecting Primer

Mature Skin Basics Kit (3 PC)

Italian Marble Lipstick
Modern Classic Waterproof Lip Liner
Quench-n-Tint Lightweight Tinted Moisturizer
INKcredible Waterproof Gel Eyeliner Pencil
Drench & Quench All-Day Moisturizer
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Works Flawlessly With
Frequently
Asked Questions
Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!
Check out informational videos on each product page, with how-to videos straight from out founder herself!
At Laura Geller, we're here to celebrate beauty at any age! All of our products are made for mature skin in mind, and designed to fit seamlessly into your lifestyle. Our products are designed with Laura's expertise in mind, and her easy application techniques that made her a success story on QVC are shared with you. We want to make it easy to create the classic, natural makeup looks our fans love!
Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!
Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!
We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.
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From award-winning foundations to fan-favorite beauty essentials, Laura Geller is the ideal destination to find makeup for mature skin. Founded by our namesake veteran makeup artist, our iconic cosmetics help countless women put their best face forward with easy to use eyeliners, foolproof and flattering lip colors, as well as makeup value sets at prices you’re sure to love. Don’t miss our signature baked makeup, a selection of handcrafted cream to powder compacts and makeup palettes considered by our fans to be among the best makeup for aging skin. We even offer full coverage foundations that won’t cake, crease or settle into wrinkles.