Save 45% As Seen on TV
3.8
Rated 3.8 out of 5 stars
40,844

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!
$36.00 $19.80 ( 45 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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3.9
Rated 3.9 out of 5 stars
5,396

Baked Balance-n-Glow Color Correcting Foundation

Your favorite foundation, now with a touch of radiance.
$36.00 $19.80 ( 45 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 45% Best Seller
3.8
Rated 3.8 out of 5 stars
4,775

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$36.00 $19.80 ( 45 % Off)
Select Foundation Shade Porcelain fair pale, peachy pink undertones Fair fair beige, warm yellow undertones Light light beige, warm yellow undertones Medium medium neutral beige, soft peachy undertones Golden Mediummedium golden, warm peachy undertones Sand medium dark, olive undertones Tanmedium dark, warm golden undertones Deep dark, rich golden undertones Toffee very deep skin, neutral undertones
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4.0
Rated 4.0 out of 5 stars
1,032

Double Take Liquid Foundation

Our buildable medium-to-full coverage foundation lets you perfect with precision!
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain fair pale with peachy pink undertones Fair fair beige with warm yellow undertones Light light beige with warm yellow undertones Medium medium neutral beige with peachy undertones Golden Medium medium golden with warm peachy undertones Sand medium dark with olive undertones Tan medium dark with warm golden undertones Deep dark with rich golden undertones
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4.3
Rated 4.3 out of 5 stars
247

Better Than ‘Block Skincare-Infused Serum Foundation with Broad Spectrum SPF 50+

With SPF 50+ and nourishing ingredients, it's makeup meets skincare!
$34.00 $18.70 ( 45 % Off)
Select Foundation Shade Fair for fair to light skin tones Lightfor light to medium skin tones Medium for medium skin tones Golden Medium for medium to golden skin tones Sand for medium to olive skin tones Deep for tan to deep skin tones
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4.4
Rated 4.4 out of 5 stars
1,393

Quench-n-Tint Lightweight Tinted Moisturizer

This moisturizing tint is where makeup meets skincare.
$34.00 $17.00 ( 50 % Off)
Select Foundation Shade Light light skin with rosy and golden undertones. Light Medium light to medium skin with neutral and golden undertones. Medium medium skin with neutral and soft peachy undertones. Medium Deep medium to deep skin with golden undertones. Deepdeep skin with golden undertones.
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4.2
Rated 4.2 out of 5 stars
372

Baked to Go Balance-n-Brighten

Great for travel!
$24.00 $13.20 ( 45 % Off)
Select Foundation Shade Porcelain pale to very fair skin tones Fair fair to light skin tones Light light to light-medium skin tones Medium medium skin tones Golden Medium golden medium to tan skin tones Tan tan to deep skin tones Deepdeep skin tones
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Save 65%
3.8
Rated 3.8 out of 5 stars
2,391

Makeup Made Simple Kit (3PC)

Includes: Foundation, Primer & Kabuki Brush
$64.00 $33.00 ( 48 % Off) $94.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee
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4.2
Rated 4.2 out of 5 stars
617

Home + Away Balance-n-Brighten Foundation Kit (2PC)

The #1 foundation for mature skin!
$45.00 $27.00 ( 40 % Off) $60.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Tan medium deep skin with neutral undertones Deepdeep skin with golden undertones
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Save 50%
3.9
Rated 3.9 out of 5 stars
5,370

Light and Full Coverage Kit (2 PC)

Includes: Two Foundations, Two Finishes.
$68.00 $36.00 ( 47 % Off) $72.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Mediummedium skin with olive undertones Sand deep olive skin with golden undertones Tanmedium deep skin with a neutral undertone Deep deep skin with golden undertones
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Frequently
Asked Questions

How do I find the right shade?

Our pros are standing by to help you find the perfect shade for your skin tone. Start a live chat to speak with one of our shade matching pros! The live chat box will be at the bottom right of your screen on your computer or phone.

What shade of concealer matches my foundation?

Our experts formulated our concealers to align closesly with our existing foundation shades. We recommend opting for the concealer that's closest in name to your usual foundation shade. You may also choose a shade lighter for a brightening effect.

Should I use a baked powder or liquid foundation?

It depends on your preference! Our baked and liquid foundation formulas each have wonderful benefits to suit a range of skin types and skin needs. Baked foundations are similar to powder formulas, but actually start out as cream pigments before being baked for 24 hours on terracotta tiles in Italy. The result is a smooth texture that looks like a powder, but feels light and creamy once it hits your skin. Liquid formulas, on the other hand, are one of the more common varieties of foundation in the beauty world.

What's the difference between natural, satin and matte finish?

Natural finish means the foundation looks the most like your natural skin. Satin finish has a subtle sheen to it, creating a soft glow or radiance. Matte finish has no shine at all, leaving skin looking velvety.

Can I use a liquid concealer with baked foundation?

Yes. Our baked foundations melt and blend into your skin, so it's easy to use with your desired liquid foundation. You may wish to apply concealer first, then top with your baked foundation as the second step.

What's the best brush to use for my favorite foundation?

Our travel-friendly Kabuki Brush family is always a safe bet for applying our baked foundations. Try the Retractable Airbrush Kabuki Brush for fuller coverage and the Retractable Angled Kabuki Brush for customized, buildable coverage. For liquid formulas, use our dense Foundation Brush or Dual-Ended Concealer + Foundation Brush to buff in the formula.

Do I need a primer with my foundation?

For best results, our experts recommend applying one of our Spackle Skin Perfecting Primers before your foundation to help smooth skin.

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

Recently viewed

You heard it here first: baked really is best, and no one does it better than Laura Geller Beauty! Our revolutionary baked foundations are incredibly lightweight and effortlessly even out your skin tone without ever caking, creasing or settling into fine lines. Try our iconic Baked Balance-n-Brighten Foundation for buildable medium-to-light coverage, or give our Baked Balance-n-Glow Foundation a go for the same incredible coverage with an extra boost of radiance. Our cream-to-powder formula is safe for sensitive skin, has the National Rosacea Society Seal of Acceptance, and was the first foundation to earn a seal of approval from the National Psoriasis Foundation. (If you prefer a liquid formula, we’ve nailed that, too: check out our Double Take Liquid Foundation and more!)