Deal of the Day Save 61%
3.9
Rated 3.9 out of 5 stars
8,957

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation, Blush, Highlighter & Kabuki Brush
$76.00 $44.00 ( 42 % Off) $112.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 50% As Seen on TV
3.8
Rated 3.8 out of 5 stars
50,586

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 63% Best Seller
4.0
Rated 4.0 out of 5 stars
11,633

Baked Starter Kit (3PC)

Includes Foundation & Brush
$99.00 $63.00 ( 36 % Off) $170.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 61% Best Seller
3.9
Rated 3.9 out of 5 stars
7,271

Cult Classics Full Face Kit (6 PC)

Includes: Foundation, Primer, Blush, Lipstick, Highlighter & Kabuki Brush
$110.00 $66.00 ( 40 % Off) $169.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 66% Holiday
4.9
Rated 4.9 out of 5 stars
27

All Day Eye Kit (5 PC)

Get expert application with this brush set + baked eyeshadow kit!
$39.00 $32.00 ( 17 % Off) $93.00 VALUE
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Save 63% Best Seller
4.4
Rated 4.4 out of 5 stars
4,457

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows
$69.00 $41.40 ( 40 % Off) $112.00 VALUE
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Save 50% Best Seller
4.0
Rated 4.0 out of 5 stars
6,739

Baked Balance-n-Glow Color Correcting Foundation

Your favorite foundation, now with a touch of radiance.
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Lightlight skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sanddeep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 62% Holiday
4.8
Rated 4.8 out of 5 stars
32

Baked Starter Kit 2.0: Italian Getaway (4PC)

Includes foundation, the best of baked makeup + two professional brushes
$109.00 $69.00 ( 36 % Off) $180.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 47% New
4.2
Rated 4.2 out of 5 stars
2,156

Under Eye Brightening Duo

Includes brightening eye gel and long-wear concealer
$39.00 $26.00 ( 33 % Off) $49.00 VALUE
Select Shade Porcelainpale to fair skin tones Fair fair skin tones Lightlight to medium skin tones Medium medium skin tones Golden Medium medium to golden skin tones Tan tan to deep skin tones Deep deep skin tones
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Save 66% Holiday
4.8
Rated 4.8 out of 5 stars
10

5PC Full Face Brush Set

Get some real face time.
$49.00 $30.00 ( 38 % Off) $88.00 VALUE
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Save 60% Best Seller

Always There Lengthening Mascara Classic + Waterproof Duo

Lashes that commit.
$29.00 $19.20 ( 33 % Off) $48.00 VALUE
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Save 63% Holiday
4.6
Rated 4.6 out of 5 stars
132

Holiday Baked Starter Kit (3PC)

Includes FREE foundation and Kabuki Brush!
$99.00 $63.00 ( 36 % Off) $168.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 50% Best Seller
3.9
Rated 3.9 out of 5 stars
6,311

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain fair pale, peachy pink undertones Fair fair beige, warm yellow undertones Light light beige, warm yellow undertones Medium medium neutral beige, soft peachy undertones Golden Medium medium golden, warm peachy undertones Sand medium dark, olive undertones Tanmedium dark, warm golden undertones Deep dark, rich golden undertones Toffee very deep skin, neutral undertones
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Save 50% New
5.0
Rated 5.0 out of 5 stars
2

Danica McKellar's Brighten and Lift Duo (2PC)

Includes Blush & Blush Brush
$39.00 $24.00 ( 38 % Off) $48.00 VALUE
Select Blush Shade Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Tropic Hues (Satin Finish) coral, gold & pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Ethereal Rose (Natural Finish) lavender & soft pink Apricot Berry (Satin Finish) champagne, bronze & berry pink Coral Cove (Natural Finish) warm pink, peach & champagne Sunswept (Satin Finish) bronze, copper & pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Sunlit Rose (Satin Finish) gold & cool pink Beachy Horizon (Matte Finish) bronze, coral & pink Summer Orchid (Natural Finish) bright pink, raspberry & champagne Tropical Peach (Matte Finish) peach, raspberry & classic rose Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige Rosé All Day (Natural Finish)dusty rose, raspberry & pink
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Save 62% Holiday
4.6
Rated 4.6 out of 5 stars
57

Best of the Best Baked Palette Tuscan Dreams

Simply the best!
$69.00 $41.40 ( 40 % Off) $110.00 VALUE
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Save 45% Best Seller
4.4
Rated 4.4 out of 5 stars
8,726

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.
$30.00 $16.50 ( 45 % Off)
Select Blush Shade Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Ethereal Rose (Natural Finish) lavender & soft pink Sunswept (Satin Finish) bronze, copper & pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Tropic Hues (Satin Finish) coral, gold & pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Sunlit Rose (Satin Finish) gold & cool pink Summer Orchid (Natural Finish) bright pink, raspberry & champagne Coral Cove (Natural Finish) warm pink, peach & champagne Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige Tropical Peach (Matte Finish) peach, raspberry & classic rose Beachy Horizon (Matte Finish) bronze, coral & pink Apricot Berry (Satin Finish) champagne, bronze & berry pink Rosé All Day (Natural Finish)dusty rose, raspberry & pink
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Best Seller
4.5
Rated 4.5 out of 5 stars
844

Retractable Airbrush Kabuki Brush

Get seamless coverage with our expert makeup brush.
$22.00 $11.00 ( 50 % Off)
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Best Seller
4.3
Rated 4.3 out of 5 stars
1,090

Spackle Skin Perfecting Primers

Let our first-in-the-game makeup primers create your perfect base.
$36.00 $18.00 ( 50 % Off)
Select Shade Hydrate for dry skin Original Clear for normal skin Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Diamond subtle glow Brighten-n-Blur for oily skin
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Save 59% New
5.0
Rated 5.0 out of 5 stars
1

Kyle Richards' Everyday Ritual Kit

Includes: Foundation, Primer, Highlighter, Blush, Lipstick, & Kabuki Brush
$110.00 $69.00 ( 37 % Off) $167.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 67% Holiday
5.0
Rated 5.0 out of 5 stars
1

The Party Perfect Kit (6PC)

Four palettes and the perfect brushes to get the party started!
$59.00 $49.00 ( 16 % Off) $149.00 VALUE
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Save 67% Holiday
4.9
Rated 4.9 out of 5 stars
8

RSVP-Ready Full Face Palette

Everything you need, want, & more!
$80.00 $39.00 ( 51 % Off) $117.00 VALUE
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Save 50%
4.0
Rated 4.0 out of 5 stars
1,328

Double Take Liquid Foundation

Our buildable medium-to-full coverage foundation lets you perfect with precision!
$36.00 $18.00 ( 50 % Off)
Select Foundation Shade Porcelain fair pale with peachy pink undertones Fair fair beige with warm yellow undertones Light light beige with warm yellow undertones Medium medium neutral beige with peachy undertones Golden Medium medium golden with warm peachy undertones Sand medium dark with olive undertones Tan medium dark with warm golden undertones Deep dark with rich golden undertones
ADD TO BAG
Save 51% Limited Edition
4.8
Rated 4.8 out of 5 stars
24

Fran Drescher's Cancer Schmancer Kit

20% of proceeds benefit the Cancer Schmancer Initiative
$59.00 $45.00 ( 23 % Off) $91.00 VALUE
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Save 57% Best Seller
4.8
Rated 4.8 out of 5 stars
8

Mature Skin Must-Haves (6 PC)

Includes your skincare essentials + the best of baked makeup!
$150.00 $99.00 ( 34 % Off) $232.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Save 50%
4.4
Rated 4.4 out of 5 stars
1,667

Quench-n-Tint Lightweight Tinted Moisturizer

This moisturizing tint is where makeup meets skincare.
$34.00 $17.00 ( 50 % Off)
Select Foundation Shade Light light skin with rosy and golden undertones. Light Medium light to medium skin with neutral and golden undertones. Medium medium skin with neutral and soft peachy undertones. Medium Deep medium to deep skin with golden undertones. Deep deep skin with golden undertones.
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Best Seller
4.4
Rated 4.4 out of 5 stars
298

Brush Bestsellers

Shop our collection of brushes: Kabuki Brush, Foundation Brush, & more!
$6.00 - $12.00
Select Shade Dual-Ended Blush-n-Bronzer Brush sculpts and blends Foundation Brush buff and blends liquid or cream foundations Full Face Powder Brush hugs shape of your face, blends powders Retractable Angled Kabuki Brush buff and blends powders and creams Retractable Airbrush Kabuki Brush buff and blends powders for light-full coverage Angled Blush Brush sculpts cheekbones Classic Bronzer Brush sculpts and defines Dual-Ended Setting Powder Brush layer powders All-Over Eyeshadow Brush maximum eyeshadow color pay-off Dual-Ended Concealer-n-Foundation Brush blends liquid or powder
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New
4.8
Rated 4.8 out of 5 stars
5

Quilted Makeup Bag with Brush Case, Burgundy

$45.00 $19.00 ( 57 % Off)
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Save 66% Holiday
4.7
Rated 4.7 out of 5 stars
7

Party in a Palette Ready to Jetset! 4 Face Palettes

It wouldn't be a party without makeup!
$49.00 $39.00 ( 20 % Off) $116.00 VALUE
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Save 72% Holiday

Limited Edition Full Face Kit (5 PC)

Everything you need for a party-ready makeup look
$99.00 $59.00 ( 40 % Off) $208.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
ADD TO BAG
Best Seller
4.4
Rated 4.4 out of 5 stars
2,893

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.
$21.00 $11.55 ( 45 % Off)
Select Shade NEW! Cocoa Motion light caramel NEW! Whatta Melon bright pink NEW! Very Black Cherry berry brown Sheerly Amazing sheer neutral Just Peachy peach pink A Latte Loverosy brown Figger Than Life berry pink Jammin' plum berry Brick House red berry Terracotta Go dusty red In the Buffneutral pink
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Best Seller
4.1
Rated 4.1 out of 5 stars
1,521

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.
$22.00 $12.10 ( 45 % Off)
Select Shade Blackbird classic black After Midnight dark gray Brown Eyed Girl dark brown Brown Sugarmedium brown Graphitecharcoal gray Indigo Night deep navy Deep Purple rich purple Beige to Beige brightening beige
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Best Seller
4.2
Rated 4.2 out of 5 stars
2,084

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.
$26.00 $14.30 ( 45 % Off)
Select Shade Porcelainpale to fair skin tones Fair fair skin tones Lightlight to medium skin tones Medium medium skin tones Golden Medium medium to golden skin tones Tan tan to deep skin tones Deep deep skin tones
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Frequently
Asked Questions

How do I apply my new Laura Geller products?

Check out informational videos on each product page, with how-to videos straight from out founder herself!

What's Laura Geller Beauty's mission statement?

At Laura Geller, we're here to celebrate beauty at any age! All of our products are made for mature skin in mind, and designed to fit seamlessly into your lifestyle. Our products are designed with Laura's expertise in mind, and her easy application techniques that made her a success story on QVC are shared with you. We want to make it easy to create the classic, natural makeup looks our fans love!

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is baked makeup and how is it different?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

Recently viewed

From award-winning foundations to fan-favorite beauty essentials, Laura Geller is the ideal destination to find makeup for mature skin. Founded by our namesake veteran makeup artist, our iconic cosmetics help countless women put their best face forward with easy to use eyeliners, foolproof and flattering lip colors, as well as makeup value sets at prices you’re sure to love. Don’t miss our signature baked makeup, a selection of handcrafted cream to powder compacts and makeup palettes considered by our fans to be among the best makeup for aging skin. We even offer full coverage foundations that won’t cake, crease or settle into wrinkles.