Why You Need It

Weightless “No
Makeup-Makeup” Look

Weightless “No
Makeup-Makeup
Look”

Easy to Apply &
Lasts All Day

Easy to Apply &
Lasts All Day

Never Settles in Fine
Lines or Wrinkles

Never Settles
in Fine Lines
or Wrinkles

Dermatologist-Approved
for Sensitive Skin

Dermatologist-
Approved for
Sensitive Skin

Free Return Shipping

Free Return Shipping

The Reviews Are In

The Reviews
Are In

3,800 + Reviews

How To Apply

1

Start with foundation

Use the included Retractable Angled Kabuki Brush to sweep and blend Baked Balance-n-Brighten Foundation all over face.

2

add a flush of blush

Using the same brush, blend Baked Blush-n-Brighten upwards on the apples of your cheeks to add a pop of color.

3

finish with a glow

Sweep Baked Natural Glow Highlighter across your cheekbones and down the bridge of your nose to add a soft luminous finish.

WANT MORE COVERAGE? Pull the sleeve of the Kabuki Brush almost all the way up, and press foundation on instead!

SHOP DAILY ROUTINE KIT

Daily Routine: Natural Finish Full Face Kit (4 PC)

$76.00 $118.00 VALUE
porcelain fair light medium golden medium sand tan deep toffee
Porcelain Fair Light Medium Golden Medium Sand Tan Deep Toffee
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Daily Routine Natural Kit Soldier
Daily Routine: Natural Finish Full Face Kit (4 PC)

Try Before You Buy for 14 days

Shade:
$0 $76.00

Item Added to Bag!

Daily Routine: Natural Finish Full Face Kit (4 PC)

Try Before You Buy for 14 days

Daily Routine Natural Kit Soldier
Shade: Medium
$0 $76.00

Works Flawlessly With

Keep Shopping > Go To Your Bag

Frequently Asked Questions

How do I find the right foundation shade?

Check out the “Ask Our Pros” program where our experts will pick the perfect shade for you within minutes via live chat (link above the shade dropdown).

Or use the Shade Finder by choosing the foundation shade closest to your skin tone.

Our marbleized baked foundation contains multiple color-correcting shades, which will self adjust. Don’t worry, even if you pick one shade lighter or darker, the shade will still work for you.

What is baked makeup and what makes it different?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease!

Is this a full-coverage foundation?

No, this foundation provides light to medium coverage, which means your skin shines through. However, it is buildable and can be layered to reach medium coverage. If you’re looking for full coverage, try ourDouble Take Baked Full Coverage Foundation.

How do I apply each product in the kit?

Baked Balance-n-Brighten Color Correcting Foundation: Use all over face as foundation or on top of your favorite base for even, natural skin. For LIGHT coverage, swirl a brush (the Retractable Kabuki Brush works great!) onto the powder, then sweep it across your face. Blend outward and upward. For MEDIUM coverage, use a denser brush, or the Retractable Kabuki Brush with the sleeve pulled almost all the way up for denser bristles, and press (don’t swipe) the powder onto your skin.

Retractable Kabuki Angled Brush: Swirl the brush in product, gently tap off the excess, and apply to skin using sweeping, circular motions.

Baked Blush-n-Brighten: Apply powder on the apples of your cheeks, blending up towards the hairline. This brush is perfect for applying all of the baked products in this makeup kit.

Baked Natural Glow Highlighter: Apply highlighter on brow bones, inner corners of the eyes, across the forehead, down the center of the nose, and on the tops of cheekbones to sculpt your face shape. 

Will this cake on my skin?

Never. Our baked foundations aren’t cakey or chalky and won’t dry out your skin (unlike traditional pressed powder foundations). This formula won’t settle into fine lines and will leave your skin looking fresh.

What is your return policy?

We want you to try your Laura Geller products and fall in love with them. If you're not happy with your purchase, send it back within 30 days for a full refund or exchange. We'll cover the return shipping cost.

4.0
Rated 4.0 out of 5 stars
Based on 10,605 reviews
Total 5 star reviews: 6.2k Total 4 star reviews: 1.3k Total 3 star reviews: 1.2k Total 2 star reviews: 695 Total 1 star reviews: 1.1k
72%would recommend this product
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10,605 reviews
  • Carol P.
    Verified Buyer
    Rated 5 out of 5 stars
    1 hour ago
    Amazing

    I absolutely love this product. It’s a little too shimmer for me so I repurchased a darker shade but all in all I love the convenience of all the coverage in one kit.

    Age 55 to 64
    What is your skin type? Normal
    What is your skin tone? Medium
    What are your skin concerns? Fine Lines/Wrinkles
  • Shari B.
    Verified Buyer
    Rated 5 out of 5 stars
    6 hours ago
    Baked Starter Kit

    I like the color scheme of this starter kit. It covers fine lines and makes my skin look more even.

    Age 55 to 64
    What is your skin type? Normal
    What is your skin tone? Light
    What are your skin concerns? Fine Lines/Wrinkles
  • Lisa L.
    Verified Buyer
    Rated 5 out of 5 stars
    22 hours ago
    Amazing!!!

    An Honest Review!!!

    I am a 63 yr old… I have purchased tons of make up in my day.!! I’m fair skin toned and have a small amount of wrinkles but am getting age spots.!!! I have had skin cancer ( basil cell).. numerous times and have the scars to proudly wear.!!! Your bake balance bright gives a wonderfully smooth coverage .. no caking or heavy look.!! It’s simply the best online purchase I have made in a long time.! Just added the eye shamans lipsticks to my next order!!

    Age 55 to 64
    What is your skin type? Normal
    What is your skin tone? Fair
    What are your skin concerns? Fine Lines/Wrinkles
  • Angie M.
    Verified Buyer
    Rated 5 out of 5 stars
    Yesterday
    Love!

    I received my kit a week ago and have LOVED it. The colors in the palette are gorgeous. (My dental hygienist complemented me on my eye shadow - LOL!). The ease of application and the bonus of my makeup lasting all day has me becoming another devoted Laura Geller customer! Thank you, Laura Geller!

    Age 65 or Over
    What is your skin type? Normal
    What is your skin tone? Light
    What are your skin concerns? Sun Damage/Sun Spots, Fine Lines/Wrinkles
    Laura Geller Beauty
    Yesterday

    We're so pleased to hear about your wonderful experience with our Baked Starter Kit! We're thrilled that you're enjoying both the easy application and long-lasting wear of our products - these are exactly the qualities we strive for. Your enthusiasm and transition to becoming a devoted Laura Geller customer truly warms our hearts. Thank you for taking the time to share your positive experience with us!

  • Lauren W.
    Verified Reviewer
    Rated 5 out of 5 stars
    Yesterday
    Not just for 40+

    I cannot say enough good things about this makeup. I’m going to be 37 in October, so I’m in that annoying in-between stage of womanhood where you aren’t super young but you’re definitely not old. I’ve struggled to navigate this age in terms of finding makeup and clothes that represent how I feel, and I’ve been transitioning from daily full-face, full coverage liquid foundation, liquid eyeliner— the works, to something lighter and more natural. I also struggle with fine lines, redness and flushing, and dark spots/acne scars. This makeup is quick and easy to apply, and gives me the no-makeup makeup look I’ve been craving! I’ve recommended it to all my friends! The pics on the left are my makeup-free skin; the pics on the right are after applying the entire makeup kit, plus brows, light concealer, and lip tint. For reference, I got the baked foundation in the color Porcelain. I have fair skin with olive undertones and redness/flushing.

    Age 35 to 44
    What is your skin type? Combination
    What is your skin tone? Fair
    What are your skin concerns? Fine Lines/Wrinkles, Sun Damage/Sun Spots, Redness
    Laura Geller Beauty
    Yesterday

    We're so pleased to hear about your incredible experience with our Baked Starter Kit! Your detailed journey of transitioning to a more natural makeup look at this stage in your life really resonates with us - this is exactly what our products are designed for. It's wonderful to see how beautifully the kit works with your skin tone and addresses your concerns about redness, flushing, and fine lines while achieving that perfect no-makeup makeup look you've been seeking. The before and after photos truly showcase the natural enhancement that our products provide, and we're thrilled that you found your perfect match with our Porcelain shade. Your enthusiasm for sharing our products with friends means the world to us! Thank you for taking the time to share such thoughtful feedback and being a Geller Gal!