Best Sellers

Save 40% As Seen on TV
3.8
Rated 3.8 out of 5 stars
40,568

Baked Balance-n-Brighten Color Correcting Foundation

The #1 foundation for mature skin!
$36.00 $21.60 ( 40 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 57% Best Seller
3.9
Rated 3.9 out of 5 stars
7,246

Daily Routine: Natural Finish Full Face Kit (4 PC)

Includes: Foundation, Blush, Highlighter & Kabuki Brush
$76.00 $48.00 ( 36 % Off) $112.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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4.0
Rated 4.0 out of 5 stars
9,358

Baked Starter Kit (3PC)

Includes Best of the Best Palette, Foundation & Brush
$99.00 $63.00 ( 36 % Off) $170.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 76% Holiday
4.4
Rated 4.4 out of 5 stars
53

Limited Edition Full Face Kit (5 PC)

Everything you need for a party-ready makeup look
$99.00 $49.00 ( 50 % Off) $208.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 61% Best Seller
3.9
Rated 3.9 out of 5 stars
5,801

Cult Classics Full Face Kit (6 PC)

Includes: Foundation, Primer, Blush, Lipstick, Highlighter & Kabuki Brush
$110.00 $66.00 ( 40 % Off) $169.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with neutral undertones Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Save 63% Best Seller
4.4
Rated 4.4 out of 5 stars
3,596

The Best of the Best Baked Face Palette

Includes: Blush, Bronzer, 2 Highlighters & 3 Eyeshadows
$69.00 $41.40 ( 40 % Off) $112.00 VALUE
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Best Seller
4.2
Rated 4.2 out of 5 stars
840

Spackle Skin Perfecting Primer

Let our first-in-the-game makeup primers create your perfect base.
$36.00 $21.60 ( 40 % Off)
Select Shade Hydrate for dry skin Original Clear for normal skin Champagne Glow subtle golden tint Ethereal Rose Glow subtle rose gold tint Bronze subtle bronzed tint Diamond subtle glow Brighten-n-Blur for oily skin
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Save 40% Best Seller
4.4
Rated 4.4 out of 5 stars
6,798

Baked Blush-n-Brighten Marbleized Blush

Add a radiant, natural-looking flush.
$30.00 $18.00 ( 40 % Off)
Select Blush Shade Pink Buttercream (Natural Finish) raspberry, bronze & neutral pink Ethereal Rose (Natural Finish) lavender & soft pink Sunswept (Satin Finish) bronze, copper & pink Pink Grapefruit (Satin Finish) soft peach, bronze & warm pink Tropic Hues (Satin Finish) coral, gold & pink Starfish Island (Natural Finish) soft pink, raspberry & champagne Sunlit Rose (Satin Finish) gold & cool pink Summer Orchid (Natural Finish) bright pink, raspberry & champagne Coral Cove (Natural Finish) warm pink, peach & champagne Down to Earth (Satin Finish) dusty rose, cool beige & bronze Raspberry (Matte Finish) rose pink, soft mauve & neutral beige Tropical Peach (Matte Finish) peach, raspberry & classic rose Beachy Horizon (Matte Finish) bronze, coral & pink Apricot Berry (Satin Finish) champagne, bronze & berry pink Rosé All Day (Natural Finish)dusty rose, raspberry & pink
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Save 40% Best Seller
3.8
Rated 3.8 out of 5 stars
4,732

Double Take Baked Full Coverage Foundation

Round-the-clock coverage with a classic matte finish.
$36.00 $21.60 ( 40 % Off)
Select Foundation Shade Porcelain fair pale, peachy pink undertones Fair fair beige, warm yellow undertones Light light beige, warm yellow undertones Medium medium neutral beige, soft peachy undertones Golden Mediummedium golden, warm peachy undertones Sand medium dark, olive undertones Tanmedium dark, warm golden undertones Deep dark, rich golden undertones Toffee very deep skin, neutral undertones
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Best Seller
4.6
Rated 4.6 out of 5 stars
755

Retractable Airbrush Kabuki Brush

Get seamless coverage with our expert makeup brush.
$22.00 $11.00 ( 50 % Off)
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Save 50% Best Seller
3.7
Rated 3.7 out of 5 stars
4,096

The Foundationals Kit - Natural Finish (2PC)

Includes: Foundation & Kabuki Brush
$48.00 $28.80 ( 40 % Off) $58.00 VALUE
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sand deep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Best Seller
4.3
Rated 4.3 out of 5 stars
2,112

Kajal Longwear Eyeliner

No smears or smudges from this versatile formula!
$22.00 $13.20 ( 40 % Off)
Select Shade Deep Black Kohl dark black Soft Black Kohl light black Dark Brown Kohl rich brown Smoky Taupe Kohl smoky neutral brown Deep Charcoal Kohl dark gray Smoky Amethyst Kohl smoky purple Smoky Quartz Kohl smoky brown Antique Bronze Kohl golden brown Royal Quartz Kohl chestnut brown Midnight Blue Kohldeep blue Soft Slate Kohl classic taupe Khaki Kohl light brown Smoky Plum Kohlsmoky deep mauve Bronzed Berry Kohl golden berry Clove Kohl pale gold Toasted Kohl champagne bronze
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Save 55% Best Seller
3.8
Rated 3.8 out of 5 stars
1,184

Always There Lengthening Mascara Classic + Waterproof Duo

Lashes that commit.
$29.00 $21.60 ( 25 % Off) $48.00 VALUE
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Save 40% Best Seller
3.9
Rated 3.9 out of 5 stars
5,364

Baked Balance-n-Glow Color Correcting Foundation

Your favorite foundation, now with a touch of radiance.
$36.00 $21.60 ( 40 % Off)
Select Foundation Shade Porcelain pale skin with rosy undertones Fair fair skin with neutral undertones Light light skin with golden undertones Medium medium skin with neutral undertones Golden Medium medium skin with olive undertones Sanddeep olive skin with golden undertones Tan medium deep skin with a neutral undertone Deep deep skin with golden undertones Toffee very deep skin with neutral undertones
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Best Seller
4.3
Rated 4.3 out of 5 stars
1,921

Jelly Balm Hydrating Lip Color

Major moisture with smooth color and shine.
$21.00 $12.60 ( 40 % Off)
Select Shade NEW! Cocoa Motionlight caramel NEW! Whatta Melon bright pink NEW! Very Black Cherry berry brown Sheerly Amazingsheer neutral Just Peachy peach pink A Latte Love rosy brown Figger Than Lifeberry pink Jammin' plum berry Brick House red berry Terracotta Go dusty red In the Buff neutral pink
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Best Seller
4.1
Rated 4.1 out of 5 stars
1,540

The Ideal Fix Concealer

Brighten and tighten while erasing imperfections.
$26.00 $15.60 ( 40 % Off)
Select Shade Porcelain pale to fair skin tones Fair fair skin tones Light light to medium skin tones Medium medium skin tones Golden Medium medium to golden skin tones Tan tan to deep skin tones Deep deep skin tones
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Best Seller
4.1
Rated 4.1 out of 5 stars
1,170

INKcredible Waterproof Gel Eyeliner Pencil

Always stays sharp—just like you.
$22.00 $13.20 ( 40 % Off)
Select Shade Blackbirdclassic black After Midnightdark gray Brown Eyed Girl dark brown Brown Sugarmedium brown Graphitecharcoal gray Indigo Night deep navy Deep Purple rich purple Beige to Beige brightening beige
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Best Seller
4.5
Rated 4.5 out of 5 stars
188

Brush Bestsellers

Shop our collection of brushes: Kabuki Brush, Foundation Brush, & more!
$6.00 - $12.00
Select Shade Dual-Ended Blush-n-Bronzer Brush sculpts and blends Foundation Brush buff and blends liquid or cream foundations Full Face Powder Brush hugs shape of your face, blends powders Retractable Angled Kabuki Brush buff and blends powders and creams Retractable Airbrush Kabuki Brush buff and blends powders for light-full coverage Angled Blush Brush sculpts cheekbones Classic Bronzer Brush sculpts and defines Dual-Ended Setting Powder Brush layer powders All-Over Eyeshadow Brush maximum eyeshadow color pay-off Dual-Ended Concealer-n-Foundation Brush blends liquid or powder
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Rest Assured Brightening Vitamin C Eye Cream
Save 52% Best Seller
4.8
Rated 4.8 out of 5 stars
12

Rest Assured Brightening Vitamin C Eye Cream

Brightens and soothes dark under eye circles!
$25.00 $11.99 ( 52 % Off)
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Save 60% Holiday
5.0
Rated 5.0 out of 5 stars
4

Face It All 2PC Face Brush Set

$32.00 $17.20 ( 46 % Off) $43.00 VALUE
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Join the Waitlist Save 63%
4.6
Rated 4.6 out of 5 stars
266

Holiday Baked Starter Kit (3PC)

Includes FREE foundation and Kabuki Brush!
$99.00 $63.00 ( 36 % Off) $168.00 VALUE
Select Foundation Shade Porcelainpale skin with rosy undertones Fairfair skin with neutral undertones Lightlight skin with golden undertones Mediummedium skin with neutral undertones Golden Mediummedium skin with olive undertones Sanddeep olive skin with golden undertones Tanmedium deep skin with a neutral undertone Deepdeep skin with golden undertones Toffeevery deep skin with neutral undertones
JOIN THE WAITLIST
Join the Waitlist Save 60%
4.5
Rated 4.5 out of 5 stars
208

Best of the Best Baked Palette Tuscan Dreams

Simply the best!
$69.00 $44.00 ( 36 % Off) $110.00 VALUE
Join the Waitlist Save 57%
4.4
Rated 4.4 out of 5 stars
3,797

Mature Skin Must-Haves (6 PC)

Includes your skincare essentials + the best of baked makeup!
$150.00 $99.00 ( 34 % Off) $232.00 VALUE
Select Foundation Shade Porcelainpale skin with rosy undertones Fairfair skin with neutral undertones Lightlight skin with golden undertones Mediummedium skin with neutral undertones Golden Mediummedium skin with olive undertones Sanddeep olive skin with golden undertones Tanmedium deep skin with a neutral undertone Deepdeep skin with golden undertones Toffeevery deep skin with neutral undertones
JOIN THE WAITLIST
Bliss x LG The Essentials Kit
Join the Waitlist Save 39%
4.3
Rated 4.3 out of 5 stars
123

The Essentials Kit

Three full-sized products to start your new skincare journey!
$54.00 $38.00 ( 29 % Off) $62.00 VALUE
Bliss x LG Eye Do All Things Brightening Eye Gel
Join the Waitlist New
3.7
Rated 3.7 out of 5 stars
60

Eye Do All Things Brightening Eye Gel

Brighten up the look of tired eyes and dark circles
$23.00 $16.10 ( 30 % Off)

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Frequently
Asked Questions

What are your top bestsellers?

Geller gals and fans love our Baked Balance-n-Brighten Foundation, Spackle Skin Perfecting Primer: Hydrate, Baked Blush-n-Brighten, The Best of the Best Full Face Basics Palette, and our Retractable Angled Kabuki Brush!

What products are best for everyday makeup?

Our curated kits are a great solution for makeup you can rely on everyday. Looking for just the basics? Our 3PC Face the Day Kit, which includes a foundation, Spackle Primer, and brush might be the right place to start. Need a full routine? Then our 4PC Daily Routine Kit is a smart choice for you, as it includes everything you need to complete your makeup base. Rather a full face -- or want to try some bestsellers? Check out our 6PC Cult Classics Kit, which includes everything you need for a complete makeup look.

What is baked makeup?

Our signature baked makeup starts as swirls of soft cream pigments, which are then artisan-baked in Italy on terracotta tiles for 24 hours. The result is a smooth formula that feels like a powder, but melts and blends into your skin for a soft, creamy feel. Unlike regular pressed powders or heavy liquid formulas, baked makeup offers color-correcting coverage and payoff with a lightweight and breathable feel. It also works great on mature skin, since it doesn't cake or crease! 

You have so many great products! Where should I start?

Not sure where to start? Visit our Routine Finder to discover the right set of products to fit your needs and your lifestyle!

What is your return policy?

We want you to fall in love with your Laura Geller purchase. If you're not satisfied for whatever reason, return your product for free in any condition within 30 days.

Recently viewed

Why do we call these the best of our best? Simple: these are the top selling Laura Geller beauty products our devoted Geller gal fanbase just can’t get enough of. Here you can find the tried-and-true favorites with more than 20 years of makeup artist approval. Try out iconic beauty products like our Spackle Skin Perfecting Primer, one of the first clear primers on the market! Can’t decide where to start? Go for some of our curated beauty gift sets like our celebrity-approved Cult Classics Kit or the easy-to-use Daily Routine Kit with everything you need to create a fast makeup look. Get colorful too with iconic makeup favorites like Laura’s Jelly Balm hydrating lipsticks or the long-lasting INKcredible Waterproof Eyeliners with a built-in makeup pencil sharpener.